Mueller Has a Brand New Pair of Shoes
You know what they say, the cobbler’s children have no shoes. That’s how we’ve felt here at Mueller as we’ve focused all our attention on building the brands of our incredible clients. Today, we have an extra skip in our step as we roll out our new brand and website.
We invite you to take a stroll through our new site to learn more about our full-service, in-house team of seasoned marketing, communications, web and creative experts. We’re thrilled to have the opportunity to share our decades worth of experience, and our commitment to doing the right thing for our clients and the communities we serve.
CTA: Check out some of our favorite pages:
Is it Time to Revisit Your Visual Brand Identity?
You’re Only As Good As You Look Until They Meet You
The anchor of our creative battle cry will forever be that you’re only as good as you look until they meet you. Every industry, market, cause and initiative is flooded; cutting through the noise requires innovative strategies that effectively reach target audiences, taking them on a carefully crafted journey that drives engagement, action and return on investment.
For most, that journey starts with your visual brand.
What Stays and What Goes?
Existing brands have a wide range of options when it comes to changing their visual identity. Deciding that range for your brand is a bit like deciding how much of a makeover you want. “Just a trim” could mean a brand refresh with some light touch-ups. A “whole new ‘do” by way of a rebrand could mean you have outgrown your initial look and need a fresh start better reflecting who you have become.
Visual Brand Deliverables
Whether your project lands in the visual brand refresh or rebrand category, at the end of the process, you’ll have the elements needed to ensure your brand is visually unified and easily identifiable across all marketing and communications channels. Visual branding packages include critical assets, packaged together for cohesive deployment across your website, social media, and branded collateral, including:
- Logo Mark
- Color Palette
- Brand Fonts
- Branded Graphics / Unique Visual Elements
- Brand Guidelines Document
What’s Next For Your Brand?
Creating a captivating and well-thought-out visual identity is essential to any brand. Capturing your target audience’s attention in a cluttered visual marketing world is tough. We work to create concise, compelling, and creative logos and brand elements that break through the noise and get your brand noticed. If you’re considering visual branding changes, we’re here to help!
