Mueller Communications developed and implemented a comprehensive communications strategy designed to foster confidence among employees and customers by providing proactive, open and honest communications throughout the transition.
Mueller Communications ensured PMC employees, their families, and current and prospective clients were informed and engaged throughout the transition. Thanks to a carefully crafted outreach timeline, employees and, shortly thereafter, customers, were the first to learn about the transition. The public facing effort launched with an employee celebration where the current owner surprised employees with the announcement of the transition to employee ownership. The company was lauded for the way it handled the transition.
Mueller also coordinated a significant media outreach campaign to celebrate PMC’s history in and continued commitment to Milwaukee and position the company as a successful and innovative Wisconsin business.